Bureaux de Change across the world are competing for
the attention of jet-lagged, cost-conscious travellers. Customer
loyalty to a particular foreign exchange brand is rare - you
need to be be visible, you need to be helpful, you need to be consistent and you need to offer an
appealing range of services.
How we helped
created a powerful and no-nonsense communications system that engaged customers at all levels, ensured greater visibility, flexibility and yet at the same time delivered global consistency.